Why Header Tags Matter
Header tags (H1-H6) structure your content hierarchically, helping both search engines and screen readers understand the organization and importance of different sections. Proper heading structure improves SEO rankings and accessibility compliance.
H1 Tag Guidelines
- Use exactly one H1 per page as the main title
- Make it descriptive: Clearly convey the page topic
- Include your primary keyword naturally in the H1
- Keep it unique: Every page should have a different H1
- Place it early: Typically near the top of your content
Proper Hierarchy
Headers should follow a logical order: H1 → H2 → H3, etc. Don't skip levels (e.g., jumping from H2 to H4). Each heading level represents a subsection of the level above it. This creates a clear content outline that's easy to navigate and understand.
- H1: Page title (one per page)
- H2: Main sections
- H3: Subsections within H2s
- H4-H6: Further subdivisions as needed